Best Sellers
We love makeup. Everything about it. From buying it, to applying it, to how it makes us feel. It is therapeutic, not to feel like covering up our personalities or pretending to be someone else, but celebrating exactly who we are …Are you a Nudes kind of girl, or are you a sassy girl who loves a splash of colour? Well, we couldn't exclude anybody so our beauty experts curated palettes for all personalities!
From our Roaring 20's Eyeshadow Palette highly pigmented and incredible finishes with every textured covered. This collection has it all romantic pinks and reds and silvery shimmers of the Carefree palette to the glitzy greens and stand out shades of the Reckless or the festival glamour of the Roaring Neons – your choice, your look, for an unforgettable entrance.
Our book collections give you a whooping 35 colours to choose from in a variety of mesmerising themes. If you are someone who can't decide between going bold or going neutral, try The Badass RudeGirl Eyeshadow Palette , or recreate your own sultry siren with our Merfantasia book. For the those who like to par it down we have the Legally Nude book … our highly pigmented pressed eye shadow and multi-purpose face palettes are made to craft any style, identity, and occasion!
We're confident you'll find one that fits your style!


Revolutionize the way you apply glitter. Say goodbye to the mess and hello to an extravagant application. With twenty-one colors to choose from, your looks will never be the same. No glue necessary. Wear it alone or to add sparkling accents.
Net wt: 0.74 oz / 21 g

Let your inner character come to life with our latest creation. Bring out a fantasy world made true by you with our 35 shadow selection. The most intense and varied colors yet! Easy to blend with a long lasting formula.
Go from every day to the most action-filled looks with a single palette.
27 shimmers and 8 mattes.
NET WT: 1.85 oz / 52.5 g


Exhausted by a town of boring and lifeless makeup, Riley and Rey RUDE venture out to the City of Pastel Brights to end their bad luck streak! Watch this color-filled, 12 episode miniseries for the most iconic self-discovery adventure to come to the small screen.
Let this bright toned pastel palette take you on a journey through fun and thrilling makeup looks!
Eyeshadow Net Wt. : 4 g / 0.141 US oz
Pressed Pigment Net Wt. : 8 g / 0.282 US oz

An all American traditional tale with a twist! Take a daring risk and strut with style! With 35 shades to choose from, creating your own plot has never been easier. Whether it is cruising type of night or filled with swing and jive, be the artist to your own pulp.
23 mattes and 12 shimmers.
Net Wt. 1.85 oz / 52.5 g

A smooth, long lasting eye makeup will never go unnoticed whereas a creased and smeared look will never be forgotten. It can also be used to cover any other unwanted blemishes.
NET WT: 0.123 oz / 3.5 g

Goodbye glitter fallout and hello long-wear shimmering eyes!
NET WT: 0.123 oz / 3.5 g


The world is under attack but there is no need to panic thanks to the badass Rudegirl! Ready destroy all evil! with the mighty power of 35 deadly weapons, no villain will withstand the hue of color coming his way!
The power of mattes mixed with a bang of shimmer holds no mercy on those who dare take a chance. Justice will be served, guaranteed smudge free.
17 mattes and 18 shimmers.
Net wt: 1.34 oz / 38 g


A sultry collection of 16 completely matte shades inspired by the way lingerie can make you feel strong and sexy!
Create a range of looks that complement your mood, and that help you feel and look your best!
NET WT: 15 g / 0.53 oz


35 colors of pure mermaid fantasy! With both extreme shimmers and blendable mattes, you can now create multiple looks that are dreamy and adventure ready!
11 mattes and 24 shimmers.
NET WT: 1.85 oz / 52.5 g


A sultry collection of 16 completely matte shades inspired by the way lingerie can make you feel strong and sexy!
Create a range of looks that complement your mood, and that help you feel and look your best!
NET WT: 15 g / 0.53 oz
A sultry collection of 16 completely matte shades inspired by the way lingerie can make you feel strong and sexy!
Create a range of looks that complement your mood, and that help you feel and look your best!
NET WT: 15 g / 0.53 oz

A beautiful collection of 18 bright and bold eyeshadows that help create unforgettable looks! Perfect for a major retro look that will have you vibing all day long.
Net wt: 0.634 oz / 18 g

Inspired by romance, our 35 color palette is a well thought out combination of neutral and bold shades. Easy to blend and rich in pigment, every eyeshadow will create the most timeless and modern looks.
10 mattes and 25 shimmers.
Net Wt. 1.85 oz / 52.5 g


You have been selected for a top-secret mission from Rude Headquarters. Mission: Manage to escape everyday rendezvous to home base where pigment and shine or never undetectable. Good luck in obtaining your license to SLAY!
21 shimmers and 14 mattes.
NET WT: 38 g / 1.34 oz


Too much is never enough! That is why we have created the most drama filled palette. A magnificent combination of highly saturated and easy to blend mattes, chromes, and metallics, to perfectly fill your needs from day to night.
NET WT: 0.634 oz / 18 g


Designed with you in mind, C'est Fantastique is a combination of thirty vivid colors rich in hue and gentle to the touch. Go as far as your creativity takes you.
14 mattes and 16 shimmers
NET WT: 1.058 oz / 30 g


Go beyond this galaxy with our latest creation. Explore a whole new world made true by you with our 35 shadow selection. The most intense and varied colors yet! Easy to blend, long lasting formula. Go from every day looks to a whole new dimension with a single palette.
17 mattes and 18 shimmers.
NET WT: 1.85 oz / 52.5 g


Inspired by our adorable furry friends, comes a collection with a stunning array of both matte and shimmer shades. The combinations are sure to be the life of any party.
NET WT: 10 g / 0.352 oz


Make your dreams come true with our latest creation. Bring out a fantasy world made true by you made with our 35 shadow selection. The most intense and varied colors yet! Easy to blend, long lasting formula. Go from every day looks to a beautiful fairytale world with a single palette.
19 shimmers and 16 mattes.
NET WT: 1.85 oz / 52.5 g


She’s fun, she’s bold, she’s Legally Nude! Follow Rudella on an adventure to beauty and glam through this fabulous 24 shade palette.
Play with shimmers, explore creamy mattes, and get dolled up with your new favorite Rude palette. Let your nude and Rude flag fly, and get ready to turn some heads!
NET WT: Eyeshadow : 28 g / 0.98 US oz